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Powering better sport through gender equity.

Thought Leadership


It’s Time: Unlocking the Power of Pro Women’s Sport Fans

In this first-of-its-kind research we illustrate the tremendous value—current and potential—that fans of women’s sports in Canada represent for all manner of sport business. 


Rally Report Insights: Body Confidence

Body changes and menstruation, combined with social and cultural pressures, can contribute to low body confidence in girls. As a result, many girls are pushed out of sport.

Applications Are Open for The Next Play

The Next Play aims to empower sport leaders from 50 Ontario-based organizations with the tools and resources they need to design sport opportunities with girls and gender-diverse youth in mind.


Same Game

Same Game is a step-by-step online toolkit to help sport leaders at all levels bring their gender equity vision to life. Recruitment is open for Cohort 4 (running January – July 2024).

Gender Equity Playbook

The Gender Equity Playbook helps leaders in sport organizations understand and take action on gender equity. Recruitment is now open for Cohort 3 (running October 16 – January 19, 2024).

The Next Play

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