Canadian Women & Sport is pleased to partner with Nike Canada for a second year to deliver gender equity education and support to sport and recreation organizations in the Greater Toronto Area (GTA). As a result of the partnership, ten sport and recreation organizations have been selected to join the 2022 GTA Same Game Challenge.  

The GTA Same Game Challenge helps sport and physical activity organizations build their capacity to create equitable and inclusive opportunities, leading to greater engagement of women and girls in their programming. Thanks to funding support from Nike Canada as part of the company’s Made to Play global commitment to get kids moving, organizations will advance gender equity and improve opportunities for women and girls as participants and leaders.  

“Going through the Same Game Challenge opened up dialogue between our board members and coaches that wouldn’t have otherwise been discussed. This program helped us understand what changes we needed to make to have more girls and women participate. Having a program and hoping they will attend isn’t enough. We have to understand why they participate and what the barriers are that hold them back.”

2021 Same Game Challenge sport leader participant

This cohort of selected organizations targets some of the most diverse communities within the GTA to help build better sport through an intersectional gender equity lens. 

Participating organizations include:

• 6UP Volleyball Club  
• Abilities Centre  
• Coach John Leadership and community Engagement Initiative
• Eclipse Track & Field Club  
• Jean Augustine Centre for Young Women’s Empowerment  
• Scarborough Sharks Girls Hockey Association  
• Toronto High Park FC  
• Toronto Lords Basketball Association  
• Tottenham-Beeton District Minor Softball Association (TBDMSA)  
• West Rouge Soccer Club  

The GTA Same Game Challenge will begin with onboarding in July 2022, providing participating organizations with opportunities such as: coaching and mentorship, professional development, financial support, and knowledge and competency to better understand how to engage women and girls in sport. The GTA Same Game Challenge will conclude in February 2022, when participating organizations will have the opportunity to share their learnings and successes of the program.  

Interested in bringing your organization’s Gender Equity vision to life? The Same Game Toolkit walks you through a systematic process for embedding gender equity into your organization – from creating your vision, to implementing initiatives, to reflecting and revising what you have done, and all the steps in between. 

Submit your interest to participate in an upcoming Same Game Challenge here.

For more information, contact Program Manager, Leah Ferguson.